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Personal Branding

The Training and Coaching Academy - Personal Branding
  • Description
  • Reviews

In the information age, personal branding is necessary for the success of any company or individual. Failing to manage personal branding can lead to misinformation about you or your company becoming public.

Taking control of your public image is no longer an option. Identifying and using the tools that affect personal branding correctly will ensure that the public sees the image that you want them to see. A positive brand is necessary for success.

What will be learned from this program?

The topics covered in the Personal Branding program are:

  • Module One: Getting Started
  • Module Two: Defining Yourself (I)
  • Module Three: Defining Yourself (II)
  • Module Four: Controlling and Developing Your Image
  • Module Five: Personal and Professional Influences
  • Module Six: Sharpening Your Brand
  • Module Seven: Appearance Matters
  • Module Eight: Social Media (I)
  • Module Nine: Social Media (II)
  • Module Ten: Brand Management During a Crisis
  • Module Eleven: Branding Personality Traits
  • Module Twelve: Wrapping Up

Learning Objectives:

  • Define your image.
  • Control your image.
  • Understand how to sharpen your brand.
  • Use social media appropriately.
  • Manage your brand in a crisis.
  • Develop a professional appearance.

Recommended For:

  • Everyone

Time to Complete:
Two days

Format:
• Work Book – Lecture
• Workshops – Video

Language:
English

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