People love to stay connected, so it’s no wonder that social media sites continue to grow in popularity. However, with social media sites going mobile and are open 24 hours a day, people can often forget where to draw the line, especially at work. Companies should examine how this media is affecting them and how they can implement ways to move forward with technology without letting it interfere with productivity.
To effectively learn how to use social media in the workplace, an employee must learn the basic building blocks of social media and the different ways they interact and perform. Once we understand that social media is about communication, we can establish guidelines that allow employees feel free to network while staying focused at work.
What will be learned from this program?
The topics covered in the Social Media in the Workplace program are:
- Module One: Getting Started
- Module Two: What is Social Media?
- Module Three: Defining Your Social Media Policy (I)
- Module Four: Defining Your Social Media Policy (II)
- Module Five: Creating a Living Document
- Module Six: Keeping an Eye on Security
- Module Seven: Rules to Follow When Posting (I)
- Module Eight: Rules to Follow When Posting (II)
- Module Nine: Benefits of Social Media
- Module Ten: The Pitfalls of Social Media
- Module Eleven: Listen to Your Customers
- Module Twelve: Wrapping Up
Learning Objectives:
- Learn the meaning of social media
- Learn different ways social media is used and altered
- Build and maintain a social media policy
- Keeping your social media secure
- Establishing rules for the social media the company posts
- Discover the benefits and pitfalls of using social media
Recommended For:
- All Staff
Time to Complete:
Two days
Format:
• Work Book – Lecture
• Workshops – Video
Language:
English
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